Kea Company is an Analyst Relations advisory firm that supports tech companies to get on the radar screen of industry analysts. Our professionals gained their industry insights through years of experience as influencer relations professionals, IT industry analysts and business executives.
Why your tech company should have an Analyst Relations programme? Your clients and competitors talk to analysts and influencers, and you need to be part of that conversation. Kea enables technology vendors to maximise business results by navigating and leveraging the industry analyst and influencer ecosystem.
Today, Analyst Relations are a determining success component, considering that 50% of buying decisions are based on influencer activity. So whether you are a well-established vendor or an emerging – but ambitious – technology provider, Kea Company can handle your Analyst Relations requirements.
Kea Company: history and milestones
Since 2010, Kea Company has acquired several leading Analyst Relations consultancies. We share the same values of curiosity, intelligence and resourcefulness. Today, our European, American, and Japanese consultants proudly serve a global client base.
2010: Bram Weerts and Derk Erbé launch Kea from Amsterdam, The Netherlands
2012: Acquired “Daruma Concept” to grow into the DACH region; Sven Litke becomes part of the core Kea team
2013: Acquired “Lighthouse AR” to grow into the United Kingdom and North American region
2014: Acquired “SageCircle” to further grow in the North American region
2015: The first Analyst Relations Forum at the Archivist’s Gallery connects the dots, including the different benefiting stakeholders, allowing 80 Analyst Relations leaders to understand the rapid disruption of the market better
2016: We double our European team from five to ten!
2017: Acquired “Active Influence” to further grow in the United Kingdom
2018: Kea Company Co-Founder, Sven Litke, publishes the expanded second edition of Influencer Relations: Insights on Analyst Value. Co-Founder Derk Erbé returns to Kea
2020: Continued growth of our ‘outsourced Analyst Relations’ service tailored for start-ups and midsized technology vendors. Kea Company’s international team now supports SMB vendors headquartered in more than 20 countries.
2021: Analysts on Analyst Relations: The SageCircle Guide becomes the best-selling book on Analyst Relations. Co-Founder Bram Weerts returns to Kea
2022: The most successful year to date, with the highest amount of customers in our portfolio and a stellar team to support all the new and existing clients. Thank you for your trust in Kea and Onwards and upwards!